APPROACH

Seneca Rocks employs a proven approach:

CEO/Change Agent: 

Are you new to the top job, promoted from within or brought in from the outside?  Or, do you have a new owner as a result of a sale?  Seneca Rocks can help you design an immediate course of action (100-day plan).  Set an aggressive, new tone for the business.  Use the opportunity to sharply increase momentum.

Business Owner: 

It’s your business – or, you are the heir apparent.  Either way, you need a growth plan.  Your markets are changing, new competitors are emerging.  How can you leverage your brand and differentiate your offerings to earn a premium price?  Seneca Rocks will spend time with you, your key leaders and your customers to understand your value levers and then create a strategic plan to grow your business.

Commercial Leader: 

You are the rainmaker and the business is counting on you to deliver results.  Where are your opportunities?  How should sales be organized to maximize revenues?  Where should marketing be spending their money and time?  Can you leverage digital marketing?  While you are busy executing, Seneca Rocks can conduct research and think about your business holistically.  We can then develop an optimized sales organization, and a marketing plan that is aligned with the sales objectives.  Digital marketing is the new frontier.  Seneca Rocks can work with your marketing team to develop and execute an appropriate digital marketing initiative.

Private Equity Partner: 

Should you invest in due diligence on a target acquisition?  Once you’ve agreed on terms, how do you re-focus management on growing the business?  Seneca Rocks can perform a one-day, on-site pre-due diligence to “gut check” an opportunity.  Or, once you’ve signed an LOI, we can work with your CEO-designee to develop a 100-day plan to jump start the business, post close.